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Pia Schratzenstaller
presse@tripadvisor.com

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Bloggers Get Travel Sponsors
USAToday.com
July 21, 2005

 

ABSTRACT
 

"Though sponsored blogs may be anathema to some Web purists, they're part of an effort to bypass mainstream media in favor of 'customer-driven content' that ranges from online travel communities...to guest-written hotel reviews on TripAdvisor."