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Address: Avenida Paulista 149, Sao Paulo, State of Sao Paulo 01311-000, Brazil
Phone Number:
+55 11 21681777
09:00 - 20:00
Open now
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Tue - Fri 09:00 - 20:00
Sat - Sun 11:00 - 20:00

taú Cultural is an institute dedicated to the research and production of...

taú Cultural is an institute dedicated to the research and production of content as well as mapping, fostering and dissemination of artistic and intellectual expressions. In this way, it contributes to the enhancement of the culture of a society as complex and diverse as Brazil. By considering culture a key tool to the construction of the country's identity and an effective means to promote citizenship, Itaú Cultural seeks to democratize and encourage social participation. A center of cultural reference, for 28 years the institute has been promoting and propagating the Brazilian output - both in and out of the country. Its programs - such as Rumos - as well as its mission and vision emphasize the institute's consistent distinctive features that place it among the most important cultural institutions in Brazil.

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Visit to improve your knowledge in Brazilian history

At the ground there is a permanent exhibition of Cartola - one of the first singers and composes of samba, who started singing in bars in late 1920s. All of his songs are about... read more

Reviewed 13 November 2016
Lena T
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675 Reviews from our TripAdvisor Community

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Showing 25: English reviews
Level Contributor
5 reviews
5 attraction reviews
Reviewed 13 November 2016

At the ground there is a permanent exhibition of Cartola - one of the first singers and composes of samba, who started singing in bars in late 1920s. All of his songs are about old Sao Paulo and broken hearts. Everybody had the heart broken at least once in a life, so people find his songs very personal. An unofficial... More 

Thank Lena T
Milan, Italy
Level Contributor
78 reviews
52 attraction reviews
common_n_attraction_reviews_1bd8 16 helpful votes
Reviewed 13 November 2016

Itaú Cultural is a really nice, clean, beautiful center with free entrance and lots of stuff to see all the time. It also has its own café where they offer both lunch and coffee, so you can spend quality time over there. The temporary exhibitions are always great, always free and always worthy. They also have theatre sessions and for... More 

Thank Luimielw
Sao Paulo, SP
Level Contributor
10 reviews
5 attraction reviews
common_n_attraction_reviews_1bd8 2 helpful votes
Reviewed 18 October 2016

Nice place to visit in Paulista AV. Lots of cultural activits. Close to Subway. Try to go on Sunday's when the avenue is closed to bikes and walkers. Wear a sneaker.

Thank Valeriateixeira2014
Level Contributor
286 reviews
57 attraction reviews
common_n_attraction_reviews_1bd8 99 helpful votes
Reviewed 15 October 2016 via mobile

Probably the best place in São Paulo with art linked to Brazilian History, spanning from 1500 to today, very complete, with English explanations. Other temporary expositions as well. A must!

Thank GlobGoing
Plymouth, United Kingdom
Level Contributor
225 reviews
70 attraction reviews
common_n_attraction_reviews_1bd8 79 helpful votes
Reviewed 12 October 2016 via mobile

It was yet another public holiday in São Paulo, so after working from 5am (Jet lag!), this afternoon I had time to visit this exhibition. There is a private collection on display over two floors of Brazilian historic artefacts, documents and pictures. Very interesting insight into the countries history. It is free entry, and everything is well labelled and described.

Thank Izvor
São Paulo
Level Contributor
82 reviews
46 attraction reviews
common_n_attraction_reviews_1bd8 36 helpful votes
Reviewed 16 September 2016

This is a classy place for visitors and residents to catch up on exhibitions, concerts and artistic events, usually with a Brazilian angle. It is located right in Avenida Paulista and is only a minute´s walk from the Casa das Rosas center/gardens so the visitor can easily combine a visit to both places at the same time. Entrance is free... More 

Thank Paulista668
Level Contributor
88 reviews
23 attraction reviews
common_n_attraction_reviews_1bd8 38 helpful votes
Reviewed 17 August 2016

This is a good place to go if you want to find out more about Brazil's formation as the country it is today. The exhibit is interestingly displayed, but on the day I visited there was a group of noisy interns that really spoiled the vibe. Worth a visit, but watch out for those interns!

Thank Steven M
Rio de Janeiro, Rio de Janeiro, Brazil
Level Contributor
235 reviews
66 attraction reviews
common_n_attraction_reviews_1bd8 71 helpful votes
Reviewed 16 May 2016

If you are interested in the history of Brazil. its fauna and flora you must see this beautifully presented collection. It comprises a vast and excellent collection of maps, books, engravings, pictures, coins going back to the discovery of Brazil, the empire and the various presidents. Take your children to see this display as it shows how books were printed,... More 

Thank Neri I
Sydney, Australia
Level Contributor
22 reviews
10 attraction reviews
common_n_attraction_reviews_1bd8 5 helpful votes
Reviewed 16 March 2016

A great place to find out what the brazilian culture has to offer to the rest of the world, try iit.

Thank 69possum2015
Level Contributor
4 reviews
3 attraction reviews
Reviewed 14 January 2016

This is the best cultural institute/museum in the Paulista avenue. Great pictures and real documents from the colonail times of Brazil, besides some great work of Brazil´s natural plants and animals. You can not miss that, for sure.

Thank Andrade R

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