We noticed that you're using an unsupported browser. The TripAdvisor website may not display properly.We support the following browsers:
Windows: Internet Explorer, Mozilla Firefox, Google Chrome. Mac: Safari.


718 Caroline St, Key West, FL 33040-6649
+1 305-292-5172
Review Highlights
Best Service and Quality

Love this store! The staff and selection THE BEST!!!! Cant wait to visit again. All my girlfriends... read more

Reviewed 7 July 2015
St. John
The absolute best clothing store/boutique in Key West.

David, the owner and Tania, the manager along with all the employees are kind, helpful, and fun... read more

Reviewed 13 May 2014
Nancy M
Munster, Indiana
Read all 11 reviews
Sponsored by:
Map updates are paused. Zoom in to see updated info.
Reset zoom
Updating Map...
Sponsored by:
Located near the historic seaport district in Old Town Key West. A walk into this store will calm the senses and ignite the imagination.From classic to funky, casual to sophisticated, Blue is the Key West Premier boutique to satisfy all personalities and figures for both men and women. With 15 years of experience Blue has managed to accomplish and carry an amazing array of true designer labels with an eclectic mix of style and a wide price range. There truly is something for everyone at Blue. The Bluebells can't wait to dress you! Blue is also located in Islamorada and Ft Lauderdale.
  • Excellent100%
  • Very good0%
  • Average0%
  • Poor0%
  • Terrible0%
7 Jul 2015
“Best Service and Quality”
13 May 2014
“The absolute best clothing store/boutique in Key West.”
Suggested Duration: < 1 hour
718 Caroline St, Key West, FL 33040-6649
+1 305-292-5172
Reviews (11)
Traveller rating
Traveller type
Time of year

1 - 10 of 11 reviews

Reviewed 7 July 2015

Love this store! The staff and selection THE BEST!!!! Cant wait to visit again. All my girlfriends love the shoes I bought

1  Thank AeroPatti
Reviewed 13 May 2014

David, the owner and Tania, the manager along with all the employees are kind, helpful, and fun. Their clothing (men's and women's) appeals to all ages and is reasonably priced. The clothing is high quality with many cool and famous brand names. They carry many...More

Thank Nancy M
BlueBoutique, Owner at Blue, responded to this reviewResponded 20 May 2014

So happy to welcome you back and see you each year Miss Nancy - always a pleasure !! - makes our job that much more rewarding.

Reviewed 18 February 2014

Blue has a great collection of different but fun clothing. The salespeople know their merchandise well and gave us great suggestions. We ended up with lots of stuff and even stopped at the Blue store in Isla Morada, which has a different selection of clothing.

Thank jstravels
Reviewed 1 February 2014

My friend loves this place and wanted to come here. I travel a lot and love to shop. It is always hard to find flattering clothes for warm weather or the beach. They have a great selection of interesting and classic clothes. They are also...More

Thank klrklr
Reviewed 27 January 2014

BLUE, on Caroline Street in Key West, is a truly outstanding clothes shop - mostly for women, but it now also carries a range for men. I've been visiting it for about 10 years, maybe more, and recently I have found Tanya to be a...More

Thank trudy219
BlueBoutique, Manager at Blue, responded to this reviewResponded 28 January 2014

Thank you Trudy for the great review! Look forward to seeing you again! Tania and the Bluebelles

Reviewed 26 January 2014

I LOVE this boutique! The owner and manager that we met are awesome and they have an innovative and cool buy. We found some amazing pieces for my boyfriend when we were there a couple of weeks ago (Stich's denim are hot!). We will definitely...More

Thank Erin C
BlueBoutique, Owner at Blue, responded to this reviewResponded 28 January 2014

Great to have met you guys and so glad that you enjoyed the store and Key West!

Reviewed 22 December 2013

I made a special trip to visit Blue. It is about a block away from Commotion. These stores are more complete than the ones on Petronia, my former shopping destination. Commotion has beautiful silver jewelry and some inexpensive bangles. Plus plus size. This store has...More

1  Thank nycmom22
Reviewed 18 October 2013

So lucky to have Blue here in Key West. Always one of my stops with house guests. Extremely knowledgeable staff makes shopping a delight! Clothing is suitable for the islands...& then will transition to wherever your home base is. There is no going home with...More

1  Thank sskelly
Reviewed 13 August 2013

Blue Key West is the best shopping experience you can have. The staff is excellent - friendly and extremely helpful. There is something for everyone from everyday tee shirts to evening clothes and everything in between. The clothes are fashionable, fun, and top quality. I...More

Thank Dottylove
Reviewed 12 August 2013

There are many things to do in Key West but the top of our list is hitting blue on Caroline Street. We have shopped there on our vacations for many years and it's like stopping by to visit family. Their selection is always fun to...More

Thank Barbara H
Sponsored by:
Nearby Restaurants
Cuban Coffee Queen
2,342 reviews
.18 km away
Eaton Street Seafood Market
873 reviews
.15 km away
Kermit's Key West Key Lime Shoppe
2,205 reviews
.18 km away
Harpoon Harry's
962 reviews
.18 km away
Nearby Attractions
Sebago Key West
3,183 reviews
.15 km away
Dolphin Watch
739 reviews
.18 km away
Schooner Jolly II Rover
793 reviews
.18 km away
Sunset Sail Key West
424 reviews
.16 km away