The jam factory called "De Betuwe", a houshold name in the Netherlands for many years, has been taken over years ago, rebranded and relocated to somewhere else, but its symbol, the cartoon figure "Flipje" has stayed and is now symbol of the city of Tiel and the surrounding fruit orchards in this "Betuwe" area of the Gelderland province. This museum not only celebrates the "Flipje" figure, the cartoons and other paraphernalia, but a part of the jam factory had been reproduced to give insight in converting fruit into jam. Furthermore, a floor has been dedicated to the history of Tiel and another floor shown a collection, donated by a important family from Tiel. On the top floor is a small self service cafe, where a hot drink can be obtained from a machine by inserting a Euro coin. There is a nice view over the river. All floors are accessible by elevator. This is a charming museum, clearly put together and maintained with loving care. Entrance for a fee. Free entrance with the annual Dutch museum pass.

The museum might be full of useful information if you can understand Dutch. We couldn’t and everything is written in Dutch.