We noticed that you're using an unsupported browser. The TripAdvisor website may not display properly.We support the following browsers:
Windows: Internet Explorer, Mozilla Firefox, Google Chrome. Mac: Safari.
Sponsored by:
Map
Satellite
Map updates are paused. Zoom in to see updated info.
Reset zoom
Updating Map...
Sponsored by:
2017-08-06 2017-08-07
    There are no pins in your viewport. Try moving the map or changing your filters.
    • {providername} {price}
    {providername} {price}
      {listitems}
    {sold_out_text}
    We can't find prices for this accommodation
    From {rate_price} {rate_periodicity}
    Neighbourhoods
    Neighbourhoods

    The William IV

    786 Harrow Road, London NW10 5JX, England
    Save
    Best prices for your stay
    2017-08-06 2017-08-07
    Savings alert: 51% below average rate

    The price you found is 51% lower than this hotel's average rate of US$99/night.

    We analyze rates over a 60 day period, and compare your selection to the average rate of comparable stays to ensure you're getting the best possible deal.

    Lock in the lowest price from our partners
    US$49
    View Deal
    Traveller (62)
    Room & Suite (29)
    Dining (6)
    Phoenix Hotel
    1,628 reviews
    #287 of 1,068 hotels in London
     
    London House Hotel
    2,266 reviews
    #312 of 1,068 hotels in London
     
    Ibis London Shepherds Bush
    1,931 reviews
    #242 of 1,068 hotels in London
     
    The Premier Notting Hill
    1,472 reviews
    #361 of 1,068 hotels in London
     
    Overview
    • Excellent15%
    • Very good31%
    • Average21%
    • Poor8%
    • Terrible25%
    Travellers talk about
    “kensal rise” (5 reviews)
    “kensal green” (4 reviews)
    “small sink” (2 reviews)
    Free Wifi
    Breakfast Available
    Non-Smoking Hotel
    Restaurant
    Airport Transportation
    Room Service
    Bar/Lounge
    3.0 Star Hotel
    All hotel details
    {"containerClass":null,"widget":{"name":"ibex_photo_carousel","moduleList":["handlers"],"divClasses":"prw_rup prw_ibex_photo_carousel","js":{"handlers":"(ta.prwidgets.getjs(this,'handlers'))"},"dust":{"nav_controls":"ibex_photo_carousel__nav_controls"},"template":"ibex_photo_carousel__widget"},"scriptFlags":null}
    Phoenix Hotel
    1,628 reviews
    #287 of 1,068 hotels in London
     
    London House Hotel
    2,266 reviews
    #312 of 1,068 hotels in London
     
    Ibis London Shepherds Bush
    1,931 reviews
    #242 of 1,068 hotels in London
     
    The Premier Notting Hill
    1,472 reviews
    #361 of 1,068 hotels in London
     
    Rooms
    Aug 6Aug 7
    |
    1 room, 2 adults, 0 children
    Standard Room

    Getting you more information on this room

    Free Cancellation
    Select
    Show Available Rooms
    Sorry, this partner no longer has rooms available on TripAdvisor. Please visit one of our 3 partner sites to see rooms from US$49.
    We're sorry, there are no rooms available on TripAdvisor. Please change your dates, or view all London hotels with availability
    Standard Room

    Getting you more information on this room

    Free Cancellation
    Select
    {"BOOKING_FEATURES": ["IB_STREAMLINED_SELECTED_ROOM","IB_NEW_REG_FLOW_INTERRUPTER","IB_SHOW_EMAIL_FOR_INSECURE_LOGIN","RCMS_INLINE_ROOM_GRID_MAX_OCC","IB_POST_BOOKING_LOGIN","IB_IRG_PERFORMANCE_METRICS","IB_IRG_MATCH_META","CHILDREN_SEARCH","IB_DW_INLINE_PASSWORD","ATTRACTIONS_REMOVE_PAYMENT_ADDRESS_FIELDS","HR_IB_EXCLUDE_TAXES_AND_FEES","IB_DW_CCNAME_WITH_AUTOCOMPLETE","IB_IRG_PERFORMANCE_METRICS_MOBILE","IB_BOOKNOW_CLEAN_WITH_ICON_SHORT_BTN","STORED_CARDS","IB_POST_BOOK_LOGIN_CTA","IB_PRICE_WINS_COPY","IB_DW_PROMPT_KNOWN_EMAIL","IB_PRICES_OUTSIDE_ROOM_BUTTON","IB_EXIT_INTERRUPTER","IB_SHOW_AMENITIES_AS_ICONS","IB_NEW_REG_FLOW","META_AIR","IB_INLINE_ROOM_GRID","IBEX_HIGH_EQUITY_BRANDING","IB_PRICE_WINS_POST_TX","IB_BOOKING_FORM_FAVICON","IB_URGENCY_BLOCK","IB_NEW_REG_FLOW_POST_BOOK"] , "IMPRESSION_KEY": "b696a28975ee42679efaf035df52f5ba", "roomSelectionModel": {"partnerInfos":[],"multiplePartners":false,"polling":{"locationId":1699370,"bookingSessionId":null,"detailedAvailabilityKey":null,"commerceContentIds":[47634167],"additionalContentIds":[],"pollCount":0,"checkin":{"day":6,"month":8,"year":2017},"checkout":{"day":7,"month":8,"year":2017},"adults":2,"child_rm_ages":"","rooms":1,"display_rooms":300,"entryPrice":49,"entryCurrency":"USD","complete":false,"formKey":"","showAllRooms":true,"genNewBookingSessionId":false,"winningProviderAtClick":"","selectedRoomKey":null,"impressionKey":"b696a28975ee42679efaf035df52f5ba","navArea":null,"referringServlet":"Hotel_Review","highestMetaPrice":49,"lowestMetaPrice":49,"additionalPartner":false,"highestMetaPriceDisplay":49,"roomsToVerify":[],"clazz":null},"summary":null,"unavailable":false,"metaOffers":[],"mismatchCheckModel":null,"totalMediaCount":0,"hotelPhotos":[],"noticeHeaderMessage":null,"moreProviders":null,"lowestPricePartner":null,"showAllRooms":true,"isMetaCheaper":false,"isBookingLessThanOrEqualToMeta":null,"avgHistoricalPrice":0.0,"avgHistoricalDisplayPrice":null,"expressBookState":{"hasFullTravelerInfo":false,"hasReducedBillingInfo":false,"hasFullBillingInfo":false},"highestMetaPrice":49,"lowestMetaPrice":49,"highestMetaPriceDisplay":49,"hotelName":"The William IV","hasSpecialTimeOfStayTaxes":false,"trackingTree":null,"trackingTreeId":null,"showPriceHoverTooltip":false,"trackingContext":"eyJzdGF0ZSI6IkhPVEVMX0FVQ1RJT04iLCJwIjoiSFJfTWFpbkNvbW1lcmNlIiwiaWRzIjp7IkJGSyI6ImI2OTZhMjg5NzVlZTQyNjc5ZWZhZjAzNWRmNTJmNWJhIiwiQUlLIjoiNGQ4OGUzZjk3N2IzNDNjNjg3OGFjODgwYzhmZTFmNWEifSwiZW50cnlTZXJ2bGV0IjoiSG90ZWxfUmV2aWV3In0=","cheaperPricesExist":false,"enableLPF":false,"priceDropPercent":0,"canExpandRooms":false,"expandRoomsToAllPartners":false,"roomSelectionKey":null,"useSupplierDirectTreatment":false,"isSupplierDirect":false,"showProviderSeparator":false,"clazz":null,"seeMoreMessage":null,"seeMoreIFrameMessage":null,"isPricelineCom":false}, "ibAvailability": true, "metaAvailability": true, "topOfferIsIB": false, "numHacTries": -1, "checkIn": "06/08/2017", "checkOut": "07/08/2017", "lowestPrice": "US$49", "hasDates": true, "hacComplete": false, "contentIdMappings": {"47634167":"BookingCom"}, "pollingEnabled": false, "preventScroll": false, "offerClickToken": null, "conditionalUpdate": false, "mightGetRooms": true, "divClasses": "ppr_rup ppr_priv_hr_inline_room_grid_hsx", "singlePartnerRoomGridWidget": {"containerClass":null,"widget":{"name":"ibex_room_grid_hsx","moduleList":["handlers","tracking"],"divClasses":"prw_rup prw_ibex_room_grid_hsx","js":{"handlers":"(ta.prwidgets.getjs(this,'handlers'))","tracking":"(ta.prwidgets.getjs(this,'tracking'))"},"dust":{"sub_header":"ibex_room_grid_hsx__sub_header"},"template":"ibex_room_grid_hsx__widget"},"scriptFlags":null}, "multiPartnerRoomGridWidget": null, "mismatchMessage": {"containerClass":null,"widget":{"name":"ibex_mismatch_message","moduleList":["handler"],"divClasses":"prw_rup prw_ibex_mismatch_message","js":{"handler":"(ta.prwidgets.getjs(this,'handler'))"},"dust":{},"template":"ibex_mismatch_message__widget"},"scriptFlags":null}, "maxRoomsToShow": 300, "isTablet": false, "roomGridRowWidget": {"containerClass":null,"widget":{"name":"ibex_room_grid_row_hsx","moduleList":[],"divClasses":"prw_rup prw_ibex_room_grid_row_hsx","js":{},"dust":{"amenities":"ibex_room_grid_row_hsx__amenities","condition_col":"ibex_room_grid_row_hsx__condition_col","price_text":"ibex_room_grid_row_hsx__price_text","reservation_col":"ibex_room_grid_row_hsx__reservation_col"},"template":"ibex_room_grid_row_hsx__widget"},"scriptFlags":null}, "mismatchMessageLightbox": null, "deviceInfo": "OtherOS OtherBrowser", "bookOnTripAdvisor": "Book on <img class=\"ibHeaderImg\" alt=\"TripAdvisor\" src=\"https:\/\/static.tacdn.com\/img2\/branding\/rebrand\/TA_logo_primary.png\"\/>"}
    Write a Review
    Reviews (213)
    Traveller rating
    Traveller type
    Time of year
    Language

    1 - 5 of 176 reviews

    Reviewed 2 weeks ago

    This hotel was booked for a visit to London with 5 couples/friends and what a shock it was when we turned. We paid £115 per couple for each room despite seeing signs on out arrival advertising £40 per room! Only one room was ready when...More

    Thank eradford65
    Response from bm202, Manager at The William IVResponded 2 weeks ago

    Dear Guest, Thanks for your feedback. We apologise for the inconvenience it caused you. We believe you made a reservation online and surely you checked the rates before you booked it. This is something which hotel doesn't have any control over online rates. It's clearly...More

    Reviewed 2 weeks ago

    The Wifi doesnt work in room 1. Hotel is so hot that you cannot sleep. The staff could not give us a fan to cool off the room. The bathroom windows were permanently locked, so no air flow could move thru. The staff only works...More

    Thank Reddy B
    Response from bm202, Guest Relations Manager at The William IVResponded 2 weeks ago

    Dear Guest, Thanks for your feedback. We take all feedback very seriously and try to resolve as soon as possible. We apologise for the inconvenience it caused you during your stay. We assure you that we try our best to provide the comfort to all...More

    Reviewed 3 weeks ago via mobile

    Couldn't rate any lower. Doesn't look anything like the pictures inside or out. The place is a shambles, the rooms are dirty, badly maintained light fittings are missing from the wall, there has been a party ALL night below and we haven't slept at all,...More

    2  Thank ehumphries91
    Reviewed 4 weeks ago via mobile

    Only left a one star as I can't rate any lower. Trust me it's not worthy of that star! We stayed here last night as we were attending a concert. Upon arrival we were greeted with a poster on the dirt to call a number...More

    Thank Lou G
    Reviewed 4 weeks ago via mobile

    Booked 2 rooms in November as we were going to concert at Wembley last Saturday. Paid £86 each for the rooms Rooms on website do not reflect what you get. Check in was in a building site. Carpets on stairs to rooms dirty stained and...More

    Thank Janice D
    Phoenix Hotel
    1,628 reviews
    #287 of 1,068 hotels in London
     
    London House Hotel
    2,266 reviews
    #312 of 1,068 hotels in London
     
    Ibis London Shepherds Bush
    1,931 reviews
    #242 of 1,068 hotels in London
     
    The Premier Notting Hill
    1,472 reviews
    #361 of 1,068 hotels in London
     
    About
    Amenities
    • Top amenities
    • Room Service
    • Restaurant
    • Bar/Lounge
    • Free High Speed Internet ( WiFi )
    • Hotel Amenities
    • Room Service
    • Airport Transportation
    • Breakfast Available
    • Things to do
    • Restaurant
    • Bar/Lounge
    Details
    • Price range
    • US$77 - US$177 (Based on Average Rates for a Standard Room)
    • Hotel class
    • Room types
    • Non-Smoking Rooms
    • Number of rooms
    • 9
    • Reservation Options
    • TripAdvisor is proud to partner with Priceline, Hotels.com, Orbitz, Booking.com, Travelocity, Hotwire and Cheap Tickets so you can book your The William IV reservations with confidence. We help millions of travellers each month to find the perfect hotel for both holiday and business trips, always with the best discounts and special offers.
    • Location
    • United Kingdom >
    • England >
    • London
    • Also Known As
    • The William Iv Hotel London
    Add Photo Photos
    Traveller (62)
    Room & Suite (29)
    Dining (6)
    Pool & Beach (1)
    Hotel & Grounds (55)
    Bathroom (7)
    Nearby
    Sponsored by:
    London House Hotel
    2,266 reviews
    2.59 km away
     
    Phoenix Hotel
    1,628 reviews
    2.62 km away
     
    Ibis London Shepherds Bush
    1,931 reviews
    2.83 km away
     
    The Premier Notting Hill
    1,472 reviews
    2.53 km away
     
    Nearby Restaurants
    Paradise by Way of Kensal Green
    480 reviews
    .15 km away
    Parlour
    157 reviews
    .12 km away
    Sacro Cuore
    175 reviews
    .35 km away
    The Whippet Inn Bar & Bistro
    80 reviews
    .37 km away
    Nearby Attractions
    Graffik Gallery
    106 reviews
    1.30 km away
    Kensal Green Cemetery
    39 reviews
    .40 km away
    Acklam Village Market
    32 reviews
    1.35 km away
    Queen's Park
    18 reviews
    .88 km away
    Ask a question
    Questions & Answers
    Wayne C
    28 September 2016|
    AnswerShow all 3 answers
    Response from ColetteofMarcham | Reviewed this property |
    There is a side street but that's hit and miss. You might be able to park in a side street but it could be dodgy.
    1
    Vote
    Room Tips
    "Worst hotel I have ever stayed in"
    Read review
    "Room 1 has no wifi."
    Read review
    "Just don't book here!!! You will regret it!!!"
    Read review
    "Tv was far from the bed...."
    Read review
    Is This Your TripAdvisor Listing?
    Own or manage this property? Claim your listing for free to respond to reviews, update your profile and much more. Claim Your Listing