We noticed that you're using an unsupported browser. The TripAdvisor website may not display properly.
We support the following browsers:
Windows: Internet Explorer, Mozilla Firefox, Google Chrome. Mac: Safari.


Sudurlandsbraut 12, Reykjavik 102, Iceland
+354 562 3838
Map updates are paused. Zoom in to see updated info.
Reset zoom
Updating Map...
  • Excellent37%
  • Very good41%
  • Average11%
  • Poor3%
  • Terrible5%
Travellers talk about
“pizza” (399 reviews)
“garlic bread” (29 reviews)
“primavera” (5 reviews)
Closed Now
All hours
Italian, Pizza, Vegetarian Friendly, Vegan Options
$$ - $$$
Sudurlandsbraut 12, Reykjavik 102, Iceland
Write a Review
Reviews (576)
Traveller rating
Traveller type
Time of year

1 - 10 of 576 reviews

Reviewed 2 weeks ago via mobile

The food was okay, but they made us overpay for the food (paid for 2 and a half pizza only ordered and got 2) and we split them in half and my friend got pineapple on theirs but i hate pineapple, i still got to...More

Thank VBessason
Reviewed 2 weeks ago

Fantastic pizza and luckily, great lunch specials. This was the first place we came across that had affordable options. The food was incredible. The service was fast and good, but not warm or overly friendly.

Thank MermaidOnTheMove
Reviewed 4 weeks ago via mobile

We ate at the laugavegur site of this chain which was across from out apartment. I'm kind of a NY pizza snob, but I was very impressed. Showed up at 6pm and got a table right away. Waitstaff were efficient and nice. The restaurant is...More

Thank Aegir101
Reviewed 4 weeks ago via mobile

Very much a local hangout. They stick to pizza, calzones and simple salads. Tropical pizza is delicious! Came back twice in one week. Crust is very fresh and thin. Yum!!

1  Thank AprilFNP
Reviewed 22 April 2017 via mobile

Our first visit to Reykjavik, despite reading up we were still amazed by the prices - a pint of beer being london prices when it was half price in the evening for happy hour was a shock.. however, after first day exploring the lovely city...More

1  Thank Alan A
Reviewed 21 April 2017

We ate here twice during our stay at the Reykjavik Lights, which is the hotel above the restaurant. It was super convenient, yes, but also super delicious. Plus, being the (awkward) vegan member of our group I was super impressed that there was a vegan...More

Thank lissy2904
Reviewed 6 April 2017 via mobile

Eldsmidjan is a bit of a hybdrid between fastfood and pizzeria. Location is in the shopping district. Good choice of pizzas, also vegetarian and one vegan. They can also prepare you special on request. Good balance between crustiness and shewiness, actually the best I ever...More

Thank Michael E
Reviewed 4 April 2017 via mobile

We ordered a pizza for take away since it was just blocks from our apartment. The price was a bit steep for the size of the pizza but in line with other food in Iceland. Great variety of menu and we enjoyed every slice after...More

Thank Bryan H
Reviewed 3 April 2017

what can I say except it was delicious. Lots of combinations to pick from. This is the first restaurant we ate in in Iceland, and it was a taste of all the amazing food we would enjoy on our trip.....

Thank Margo I
Reviewed 26 March 2017

We used this restaurant on each of the three nights we were in Reykjavik as it was just below our hotel the Reykjavik lights. It's reasonable priced by Icelandic standards and the pizzas are good. order when you go in and then find a table

Thank john M
Nearby Restaurants
Old Iceland Restaurant
1,484 reviews
.07 km away
Svarta Kaffid
1,911 reviews
.22 km away
Harry's Reykjavik
984 reviews
.03 km away
Reykjavik Chips
612 reviews
.14 km away
Nearby Attractions
Icelandic Phallological Museum
1,083 reviews
.17 km away
Arctic Photo
7 reviews
.12 km away
Iceland Camping Equipment
72 reviews
.09 km away
Sundhollin Public Baths
100 reviews
.24 km away
Questions & AnswersAsk a question
Jack S
We are looking for dinner for our extended family of 10 (including 4 teenagers). Will you be open on either December 24 or 25 for dinner?
26 August 2016|
Answer Show all 2 answers
Response from S&ALLondon | Reviewed this property |
Sorry don't think you should have sent this to me? I am an individual not a restaurant! Good luck :-)
Olivia O
I do not like pizza - what else do they serve? I like garlic bread but not with cheese on top - can they do this?
20 June 2016|
Answer Show all 3 answers
Response from mjmr | Reviewed this property |
Hi, There speciality is pizza but they do do a few side dishes like salads etc.. Im sure if you ask them they would make a speciality order for you.
Improve this listing

Restaurant Details

Rating summary
  • Food
  • Value
Average prices
Lunch, Dinner, After-hours
Restaurant features
Seating, Waitstaff, Street Parking, Highchairs Available, Wheelchair Accessible, Serves Alcohol, Wine and Beer, Accepts Mastercard, Accepts Visa, Free Wifi, Delivery, Takeout
Good for
Child-friendly, Kids
Open Hours
11:00 - 23:00
11:00 - 23:00
11:00 - 23:00
11:00 - 23:00
11:00 - 23:00
11:00 - 23:00
11:00 - 23:00
Location and Contact Information
  • Address: Sudurlandsbraut 12, Reykjavik 102, Iceland
  • Location: Europe  >  Iceland  >  Capital Region  >  Reykjavik
  • Phone Number: +354 562 3838
  • E-mail
We have been making pizza with Love since 1986. Handmade and baked in wood fire. We are a chain of pizza restaurants and have 5 different locations around Reykjavík. Bragagata Laugavegur 81 Bragagata 38A Sudurlandsbraut 12 Ártúnshöfdi N1 (gas station) Dalvegur 4