We noticed that you're using an unsupported browser. The TripAdvisor website may not display properly.We support the following browsers:
Windows: Internet Explorer, Mozilla Firefox, Google Chrome. Mac: Safari.

The Beach Plum

17 Ocean Blvd, North Hampton, NH 03862-2325
+1 603-964-7451
Certificate of Excellence
All photos (76)
Map updates are paused. Zoom in to see updated info.
Reset zoom
Updating Map...
  • Excellent57%
  • Very good26%
  • Average11%
  • Poor4%
  • Terrible2%
Travellers talk about
“ice cream” (127 reviews)
“lobster roll” (134 reviews)
Closed Now
All hours
Seafood, Fast food
$$ - $$$
17 Ocean Blvd, North Hampton, NH 03862-2325
All Details
Top 3 Reasons to Eat Here
Sponsored by: The Beach Plum
1. Award-winning lobster rolls!
"It is juicy and succulent in a hotdog roll! Just lobster no fillers"
Read review
2. Awesome ice cream!
" The ice cream is also really tasty and HUGE portions."
Read review
3. Great location!
"So nice to eat along the waterfront and to be a welcomed traveler!"
Read review
Write a Review
Reviews (278)
Traveller rating
Traveller type
Time of year

1 - 10 of 277 reviews

Reviewed 5 days ago

I had a crab roll for $15.00 and it was all pure crab and lots of it. We ordered a Haddock Fish sandwich, excellent as well. The tuna sandwich was HUGE and everything we ordered was very good and the prices weren't bad either! We...More

Thank MichiganMillionaire
TheBeachPlum, Owner at The Beach Plum, responded to this reviewResponded 2 days ago

We are thrilled that you loved it! Hope you come back soon!

Restaurant's Favourite
Reviewed 18 June 2017 via mobile

The lobster rolls are wicked good! Almost pure lobster! Clam chowder that is very well made! And the flavors of ice cream! And the portions on the ice cream is so big! A must while in New Hampshire !

Thank Ilogjr
TheBeachPlum, Manager at The Beach Plum, responded to this reviewResponded 7 August 2017

Thanks for visiting! We have over 78 flavors of ice cream! We hope you can try more next time! Don't forget we have Epping and Portsmouth year round locations!

Reviewed 6 days ago

My wife and I have enjoyed this spot for many years but the owners have apparently secured their retirement portfolio and are now taking advantage of their customer base. Due to new town regulations, parking for more than 5-cars is distant and expensive. Menu pricing...More

Thank jentrainer18
Reviewed 6 days ago via mobile

We went up for the Hampton Beach Seafood Festival. The Beach Plumb is an award winner at the festival and we love their Chunky Lobster Bisque. It's very chunky and great flavor. They have for sizes of lobster rolls! They also have very good ice...More

Thank Rich S
Reviewed 3 weeks ago via mobile

The lobster roll is fabulous. There is also great food for all ages. A great place to bring the kids.

Thank shanney1978
TheBeachPlum, Manager at The Beach Plum, responded to this reviewResponded 3 weeks ago

Thanks for the great review! Hope to see you again soon!

Reviewed 4 weeks ago

We ordered 3 cups of icecream. They came out 1 at a time, and before I received the third, the first was melting. The pick-up windows were chaotic, serving both food and icecream orders, and customers trying to get thru the throngs to pickup. Parking...More

Thank Lynne M
TheBeachPlum, Manager at The Beach Plum, responded to this reviewResponded 3 weeks ago

Thank you for taking the time to write to us. We will pass along the comments to the appropriate manager in North Hampton.

Reviewed 4 weeks ago via mobile

Delicious, light and fresh lobster rolls, not cheap but worth it. Ice cream is fine but portions are ridiculously large - way more than anyone should eat.

Thank Taryn F
TheBeachPlum, Manager at The Beach Plum, responded to this reviewResponded 3 weeks ago

Thanks for visiting. We do have 'baby' portions as well with less ice cream and offer a cover to take home! Glad you loved the lobster rolls!

Reviewed 12 August 2017 via mobile

Large selection of very tasty ice cream. Large portions and very fair pricing. Great way to end a day at the beach

Thank Zambe33
TheBeachPlum, Manager at The Beach Plum, responded to this reviewResponded 14 August 2017

Thanks for the great review!

Reviewed 10 August 2017 via mobile

After a day on the beach I stopped for ice cream. I ordered a small cone and honestly must have received over a pint of ice cream. It was so much that I had to ask for a dish. I know others are impressed with...More

Thank wer4travel
TheBeachPlum, Manager at The Beach Plum, responded to this reviewResponded 14 August 2017

We are sorry that you did not like the ice cream. We encourage people to speak to a manager so we could correct any issues while the person is still there. We do have kiddie sizes as well as baby if you request.

Reviewed 8 August 2017 via mobile

The ice cream and sorbet has huge pieces of fruit in it. The serving sizes are huge. The baby cup is seriously 3 scoops. There are so many choices you will have to go back several times. Great location right across from the beach.

Thank Ronda J
TheBeachPlum, Manager at The Beach Plum, responded to this reviewResponded 14 August 2017

So happy to hear that you love our ice cream!

Nearby Restaurants
N E Bounty Bar & Grill
6 reviews
3.69 km away
Airfield Cafe
83 reviews
4.09 km away
Paul's Carriage House Restaurant
116 reviews
3.87 km away
Nearby Attractions
Throwback Brewery
47 reviews
5.14 km away
Hampton State Beach
904 reviews
5.55 km away
Hampton Beach
235 reviews
5.63 km away
Fuller Gardens
43 reviews
.96 km away
Questions & Answers
Get quick answers from The Beach Plum staff and past visitors.
Note: your question will be posted publicly on the Questions & Answers page.
Posting guidelines
Improve this listing

Restaurant Details

Rating summary
  • Food
  • Value
Average prices
US$7 - US$20
Lunch, Dinner
Restaurant features
Parking Available, Street Parking, Free Off-Street Parking, Wheelchair Accessible, Accepts American Express, Accepts Mastercard, Accepts Visa, Accepts Discover, Takeout, Outdoor Seating, Seating
Good for
View, Child-friendly, Kids, Local cuisine
Open Hours
11:00 - 21:00
11:00 - 21:00
11:00 - 21:00
11:00 - 21:00
11:00 - 21:00
11:00 - 21:00
11:00 - 21:00
Location and Contact Information
  • Address: 17 Ocean Blvd, North Hampton, NH 03862-2325
  • Location: United States  >  New Hampshire (NH)  >  North Hampton
  • Phone Number: +1 603-964-7451
  • E-mail
Award winning lobster rolls & 78 ice creams and frozen yogurts bring customers here from miles away! We also offer foot long hot dogs with your favorite toppings, overstuffed jumbo rolls & wraps, delicious salads, our famous award winning chunky lobster bisque and lobster seafood chowder. Clam chowder, fish chowder and other chowders and soups also complement our lobster rolls and other entrees. Dine outside at shaded picnic tables across from the beach or order take-out to eat on the seawall or sandy beach. Our lobster rolls feature 4 sizes: 5 oz, 6oz, 8oz or a bulging overstuffed 10oz roll. Our lobster rolls have been honored as New England's best by NECN, Best in NH 8 years, Best of Taste 6 years and Best of The Hampton Beach Seafood Festival 8 times! Looking for great fried seafood? Also visit our year-round locations in Epping and Portsmouth!

Check out The Phantom Gourmet visiting Epping: https://youtu.be/be04pREz_PQ
Is This Your TripAdvisor Listing?
Own or manage this property? Claim your listing for free to respond to reviews, update your profile and much more. Claim Your Listing