Tourists are required to purchase a ticket 120,000 VND (approx 5 USD) to visit the world-heritage listed sites. Best to travel with a local guide and we would recommend using one from Hoi An Express. Our guide, Dong, navigated us through the city thereby avoiding the masses. Plenty of shops, restaurants, bars and mini supermarkets. Note to those of Oriental descent, you may be mistaken as a Vietnamese which is a bonus when it comes to bartering however unpleasant when it comes to being serviced and waited at restaurants and bars.